Conference Matters 144

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Switzerland: effective conferencing in the heart of Europe

Switzerland seamlessly combines efficiency and innovation within an inspiring setting, making it an ideal destination for international conferences. From state-of-the-art facilities to a diverse landscape, the country offers a perfect balance between functionality and experience. Switzerland provides a versatile mix of accessibi lity, modern infrastructure, and inspiring venues for international conferences and business events. It merges efficiency with a strong focus on sustainability, making it a reliable choice for organisers seeking quality and flexibility without excess. Accessible and convenient One of Switzerland's key strengths is its central location and excellent connectivity. With inter national airports in cities like Zurich and Geneva, the country is well-connected to the rest of Europe and beyond. Additionally, its efficient and sustainable public transport system allows for seamless travel between cities and conference venues. The relatively short distances within Switzerland enable participants to visit multiple locations without significant travel time. Switzerland also offers favourable financial con ditions for international organisers. The low VAT rate of 8.1 percent and the transparent cost structure make the country extra attractive for planning events. Modern facilities Switzerland boasts a wide range of conference venues tailored to diverse needs. To name three leading convention centres:

like the *Swisstainable* programme certify venues and businesses based on eco-friendly practices, enabling organisers to host events with a reduced environmental footprint. Inspiring surroundings Beyond its practical advantages, Switzerland offers a unique blend of urban amenities and natural beauty. Conferences can be held in vibrant cities like Zurich or Geneva or in serene mountain regions or lakeside settings. This environment fosters creativity and collaboration. A hidden gem is St. Gallen, where historic charm meets modern facilities. Situated at the cross roads of four countries - Switzerland, Germany, Austria, and Liechtenstein - St. Gallen provides an array of event spaces ranging from castles to cutting-edge congress centres. For those seeking leisure options, iconic train routes such as the Glacier Express and Bern ina Express offer panoramic views of glaciers, valleys, and historic landmarks. For a more com prehensive experience, the Grand Train Tour of Switzerland takes participants through all the country’s highlights.

Congress Center Basel is the largest congress centre in Switzerland, accommodating up to 5,000 participants. Davos Congress Centre (up to 3,000 pax) is known globally as the venue for the World Econo mic Forum (WEF) and was the first Swiss venue to receive climate-neutral certification in 2020. SwissTech Convention Center, Lausanne is a high-tech venue offering flexible spaces for 40 to 3,000 attendees, equipped with cutting-edge technologies. Sustainability is a cornerstone of Switzerland’s appeal as a conference destination. Initiatives

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