Conference Matters 144

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A Room with a ZOO a unique convention venue in Antwerp 'We're great nature ambassadors'

After stepping off the train, you can walk straight into the venue. This not only reduces the event’s ecological footprint, but also offers visitors the convenience of having everything close at hand,” Stas notes. “They no longer need to walk far to immerse themselves in nature.” “Personal well-being is often overlooked in the event industry. Access to natural light and the ability to step outside during breaks – perhaps for a stroll around the zoo - offers a refreshing alter native to the typical industrial setting. Science shows that nature truly helps people recharge.” Walking among the animals creates the perfect setting for meaningful conversations. “During the pandemic, we realised how enjoyable it is to connect with others while walking. We prioritise well-being by circulating fresh outdoor air into our spaces four times an hour, making our connec tion to nature tangible,” Stas adds. Supporting nature conservation By hosting an event at A Room with a ZOO, you automatically support the Antwerp ZOO Society and its wide range of breeding and conservation initiatives. Stas explains, “All profits are reinves ted in visitor education. We conduct extensive research into optimal animal care and run inter national conservation programmes, where we proudly serve as ambassadors.” The money goes to various projects, such as the endangered bonobos in Congo and the cinereous

While there are countless well-organised conference and event venues around the world, A Room with a ZOO truly stands out as some thing unique. Chief Commercial Officer Anja Stas explains how nature is truly part of the organisation’s DNA. Hosting a convention centre here feels natural, as Antwerp ZOO – established in 1843 – has long served as a vibrant social hub. In 1897, at this loca tion next to Antwerp Central Station, a concert hall with a banquet hall was opened, where busi ness networking took place during the Belle Époque. After an extensive renovation, the site now seamlessly blends its historic and modern wings with the rebuilt Queen Elisabeth Hall, offe ring a total of 25,000 square metres of meeting and convention space. Since then, the venue has aimed to become Antwerp’s premier destina tion for events. “Visitors can enjoy views of the butterfly garden and flamingos, which inspired the name ‘A Room with a ZOO’,” explains Anja Stas, who leads business development at this exceptional venue. “There are at least four good reasons why this is such an interesting location for international event planners.” Green location The striking, contemporary building sits right next to one of the world’s most beautiful train stations, making travel quick and convenient.

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